Zaphne – Content Automation News for 07-30-2018

How Workflow and Content Automation Help to Control Sales to Cash Processes

How Automation Can Address the Product Content Challenges of Medical Device Companies

In this blog, we discuss the key specific challenges relative to content creation and translation, and their impact on medical device companies as it relates to productivity, costs and the profitability. The time-to-market content challengeIn many medical device organizations content creation happens in silos. In other situations, the content is cut and pasted from existing content which creates duplication and increases the risk for error over time. This is especially important in the medical device industry where content needs to be accurate and consistent across all content types due to regulatory compliance, and more importantly, to ensure the safety and well-being of the ultimate consumer. The future product releases are affected as there is no reuse of content, version control is not enforced, and the approval process is disconcerting. 

The managing and controlling content challengeIt is hard to manage content production processes and to keep the content accurate when you are working with an outdated process. Because those developing the content lack clear visibility into what’s already been authored and translated, the opportunities to reuse approved content is missed which adds to the inaccuracy and reveals the lack of management and control over the process. The content consistency challengeIn the medical device industry, product information has to be accurate and understandable in which ever language the product is sold. If you are to have accuracy in your product content, you need consistency. Product content with inconsistent terminology also hurts the company’s brand and as the volume of products and content grows, quality and your brand reputation are even more vulnerable. 

The idea of writing once, locking it down and using it repeatedly so your organization can build content once, store it centrally, make it accessible to everyone who needs it, keep the content format neutral, and customize it for all appropriate endpoints using the same approved source information. This is the beginning of achieving a Global Content Operating Model which includes the technology and processes required to manage security, localization, compliance and workflows for local and culturally relevant digital experiences of your content. 

Keywords: [“content”,”product”,”medical”]
Source: https://blog.sdl.com/digital-experience/how-automation-can-address…

Automation rules

If automated activity on your account violates the Twitter Rules or these automation rules, Twitter may take action on your account, including filtering your Tweets from search results or suspending your account. As with all activity on Twitter, automated activity is subject to the Twitter Rules and, if you’re a developer using the Twitter API, the Developer Agreement and Policy. The activity-specific rules in this section apply to taking specific automated actions on Twitter. Automated applications or activities that violate these rules, or that facilitate or induce users to violate them, may be subject to enforcement action, including suspension of associated Twitter accounts. Clearly describe to the user the types of automated actions that will occur;receive express consent from the user to take those automated actions; and. 

These requirements apply to any automated action taken through another Twitter user’s account, including posting Tweets, sending Direct Messages, deleting Tweets or Direct Messages, or following/unfollowing other accounts. Other automated Tweets: Provided you comply with all other rules, you may post automated Tweets for entertainment, informational, or novelty purposes. In advance of sending the automated reply, the recipient or mentioned user(s) have requested or have clearly indicated an intent on Twitter to be contacted by you, for example by replying to a Tweet from your account, or by sending you a Direct Message;you provide a clear and easy way for such users to opt-out of receiving automated replies and mentions, and promptly honor all such opt-out requests;you only send one automated reply or mention per user interaction; and. A Tweet from your account that clearly indicates that a user taking a specific action on that Tweet will opt the user into receiving an automated response. Automated likes: You may not like Tweets in an automated manner. 

Automated Retweets: Provided you comply with all other rules, you may Retweet or Quote Tweet in an automated manner for entertainment, informational, or novelty purposes. Automated Retweets often lead to negative user experiences, and bulk, aggressive, or spammy Retweeting is a violation of the Twitter Rules. 

Keywords: [“automate”,”users”,”Tweet”]
Source: https://help.twitter.com/en/rules-and-policies/twitter-automation

White paper Get Your Data Under Control with Automated Content Categorization Improve speed and accuracy while reducing the cost of information management. According to an IDC report, the amount of enterprise data doubles every 18 months, with 35 percent of the data being subject to regulatory compliance or e-discovery. Although enterprises need a data management solution, they also need to address the challenges associated with archived legacy data. For many CIOs, organizing data within these three buckets represents a valuable step toward controlling the data surge. The most common approaches to controlling data are manual and automated classification: results in increased costs, ranging from excess storage and unnecessary data to delays in meeting e-discovery and compliance deadlines. 

As the data explosion has intensified, the fully automated, rulesbased categorization approach has gained favor, for its unique ability to rapidly scale to address projects of any size. As the more traditional approach, manual classification and categorization requires employees to devote time looking through mountains of data and making individual decisions regarding content placement, categorization and classification. As part of Recommind’s suite of data management tools, Decisiv Categorization offers automated classification through supervised learning. The 3 white paper: Get your data under control with automated content categorization driving force behind Recommind’s solution is a methodology and workflow known as predictive sampling, which helps provide defensibility to an organization’s categorization decisions. Before you delete anything, Decisiv Categorization will take a completely random sample from the data and push it to a subject matter expert within the organization. 

Having data properly classified not only yields immediate benefits but also affords the business an ongoing streamlined process for organizing, routing and distributing data, including: 4 white paper: Get your data under control with automated content categorization Legacy data remediation. CIOs can take control of data and reduce reliance on data creators to accurately categorize information and data. 

Keywords: [“Data”,”Categorization”,”automate”]
Source: http://www.aiim.org/pdfdocuments/recommind_categorization_may11_2011.pdf

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